Home › Brands › Cartier › Love Bracelet
Love Bracelet
Last updated:
94 / 100
ProductScore
Materials: 18K yellow gold with signature screw motifs
View on Cartier →The Verdict
The Cartier Love Bracelet is luxury jewelry's most iconic design — a symbol of commitment crafted in solid 18K gold with the signature screw motif. The screwdriver closure creates an intimate ritual of putting it on and removing it. While the price is formidable, exceptional resale value and timeless design make it one of the few luxury purchases that genuinely functions as an investment.
Score Breakdown
What Customers Say
Based on 12,450 mentions across social media and review platforms
The Love bracelet dominates luxury jewelry discussions across all platforms. It is universally praised for its iconic design and resale value, with passionate debates about whether the price increases are justified. Many wearers report never removing it, turning it into a permanent personal symbol.
"I've worn my Love bracelet every day for seven years without removing it. The gold has developed the most beautiful patina and it still feels as substantial as the day my husband gave it to me. This is a forever piece."
Reddit r/jewelry
"The boutique experience of receiving the screwdriver and having it put on was genuinely special. The weight of the 18K gold is immediately noticeable — this is serious jewelry. Worth saving for."
Trustpilot
"Stunning bracelet but let's be honest — you're paying $6,900 for about $1,800 worth of gold. The brand premium is enormous. That said, it does retain value better than almost any other jewelry purchase."
Reddit r/FinancialAdvice
"Classic design that works with everything from jeans to formal wear. The screw motif is subtle but unmistakable to those who know. Comfortable for daily wear once you get used to it. Service at Cartier was impeccable."
Google Reviews
"Bought this as my 30th birthday gift to myself and it was the best decision. I stack it with my Apple Watch and other bracelets. The gold catches light beautifully and I get compliments every single day."
Instagram comment
Pros & Cons
Strengths
- + Most iconic luxury bracelet design in the world with instant recognition
- + Solid 18K gold construction with exceptional weight and quality
- + Outstanding resale value — retains 85-95% of retail price
- + Intimate screwdriver closure creates meaningful ritual
- + Timeless design unchanged since 1969
Trade-offs
- − Substantial price with regular annual increases
- − Screwdriver requirement makes removal inconvenient for medical situations
- − Limited size options — improper sizing cannot be adjusted
- − Susceptible to scratches on gold surface with daily wear
Specifications
| Metal | 18K yellow gold |
| Width | 6.1mm |
| Weight | Approximately 34 grams (size 17) |
| Closure | Screw mechanism with Cartier screwdriver |
| Screw Motifs | 10 functional screws |
| Hallmarks | Cartier, 750, serial number |
| Size Range | 15-23 |
| Packaging | Red Cartier box with screwdriver and certificate |
Alternatives to Consider
Juste un Clou Bracelet by Cartier
Same luxury tier with a more edgy, contemporary aesthetic for those who find the Love too classic
Serpenti Viper Bracelet by Bulgari
Bold Italian luxury bracelet with comparable craftsmanship and striking visual impact
Elsa Peretti Bone Cuff by Tiffany & Co.
Sculptural 18K gold cuff with similar investment value and iconic design pedigree
Featured in Gift Guides
Frequently Asked Questions
Can you shower with a Cartier Love bracelet?
How often does Cartier increase Love bracelet prices?
What size Love bracelet should I get?
Full Review
Design and Heritage
The Cartier Love bracelet is arguably the most significant piece of jewelry design in the 20th century. Created by Aldo Cipullo in 1969, the bracelet’s genius lies in its dual nature — it is both a piece of jewelry and a symbol of commitment. The screw motif references industrial hardware while the oval form follows the natural curve of the wrist, creating a seamless blend of masculine strength and feminine elegance. The requirement of a screwdriver to attach and remove the bracelet transforms the act of wearing it into an intimate ritual between partners, elevating a luxury accessory into an emotional talisman.
Quality and Construction
In hand, the Love bracelet immediately communicates its quality. The solid 18K gold construction gives it substantial weight — approximately 34 grams for a standard size — that feels substantial without being burdensome. The screw mechanism operates with smooth precision, clicking into place with satisfying certainty. The interior is polished to a mirror finish, ensuring comfort against the skin during extended wear. Cartier’s hallmarks, serial number, and 750 gold purity stamp are discreetly engraved on the interior, authenticating each piece.
Value Proposition and Investment Performance
At $6,900, the Love bracelet represents a significant investment, and the math bears scrutiny. The intrinsic gold value accounts for roughly $1,800-2,200 of the price, meaning a substantial portion is brand premium and craftsmanship. However, this is one of the rare luxury purchases where the brand premium actually protects your investment — Love bracelets consistently resell for 85-95% of current retail, and older pieces purchased at lower prices often sell for more than their original cost. Combined with Cartier’s reliable annual price increases, the Love bracelet is one of luxury jewelry’s most defensible purchases from a financial perspective.
Who Should Buy This
The Love bracelet is ideal for those seeking a single, defining piece of luxury jewelry that can be worn daily for decades. It is particularly well-suited as a commitment gift between partners, a milestone self-purchase, or a cornerstone piece for a curated jewelry collection. Those who prefer variety or frequently change their accessories may find the permanence less appealing, but for those who embrace the “put it on and never take it off” philosophy, there is simply nothing else like it.
